You Can’t Conduct Business On A Dead Planet

Boulder’s tda advertising & design is helping 1% For the Planet get the word out. Members of 1% For the Planet donate 1% of their sales to a network of 1500-plus environmental groups worldwide. It may be an oversite, but I don’t see tda in the list of members. BTW, I just sent an email […]

Don’t Pooh Pooh The Choo Choo

According to The Wall Street Journal, railroad companies are starting to market themselves as the ultimate eco-friendly, low-fuel-consuming industry. For instance, a new CSX Corp. radio ad declares that even the most fuel-efficient hybrid car can’t compete with a train, which “can move a ton of freight 423 miles on a single gallon of fuel.” […]

Good First Impression

I’ve never heard of Toms Shoes until a couple of minutes ago. I’m sorry to say I’m not attracted to their footwear, but I love where they’re going with their give-away concept. [via Fresh Creation]

Until the philosophy which hold one race superior and another inferior is finally and permanently discredited and abandoned…

Shawn Waite likes this ad for Amnesty International. So do I. click to see it bigger

Kardashian’s Turn To Help The Burmese

Myanmar, the nation formerly known as Burma, is in the news this week, as its military regime has seized United Nations food shipments in the wake of the devastating typhoon that has killed thousands of the nation’s citizens. Fanista–a community for entertainment enthusiasts–is running a 30-day campaign, Burma: It Cant Wait, with the hope of […]

Super Blue To The Rescue

Adam Werbach is the global CEO of Saatchi & Saatchi S. He formerly served as national president of the Sierra Club. Here are some words he wrote for Ad Age: Consumers are resisting the proliferation of “green” communications and products being pushed at them from all directions. The recent Cone/Boston College survey showed that more […]

All Work And No Play Makes For Environmental Disaster

David Roberts writing for Fast Company questions American’s zeal for overworking and measures the impact of this hyperactivity on the environment. The United States leads the world in two categories: work and waste. American employees put in more hours and take fewer vacations than just about anyone else in the industrialized world, and our individual […]

California Is Another World

Rolling Stone has an in-depth interview with Dr. Larry Brilliant, the man running Google DotOrg, the philanthropic arm of the search giant. DotOrg is not just another corporate philanthropy — it’s a bold experiment in philanthropy itself. Its uniqueness begins with its structure. Unlike most foundations, DotOrg has no endowment in the traditional sense and […]