If you’re on your way to Cannes this weekend, AdPulp is happy for you. If you’re not on your way to Cannes to collect your Lion, you can stay up on the festival via various social media outlets detailed in the following infographic created by Ghergich & Co. and ImageBrief.
Maybe someday USA TODAY will hire me to cover Cannes for them. Until that day, we’ll have to do with Michael Wolff’s coverage. Apparently Wolff wandered into a party where Jay Sears from Rubicon Project, “the leading technology company automating the buying and selling of advertising globally,” was explaining how in three years 50% of […]
Tim Nudd of Adweek is in Cannes, soaking up what spills from the stage. This morning Nudd looked on as Facebook’s global head of brand design, Paul Adams, “froze with panic and could not continue.” According to Nudd, he walked off stage, composed himself and retured to deliver these four tips for approaching Facebook marketing: […]
Chris Schreiber of Sharethrough was in Cannes last week. He says one of the most compelling sessions he attended was “Liquid and Linked” from Coca-Cola execs who detailed the company’s global connections, a.k.a marketing, strategy. Here’s the official description of the panel: “Liquid and Linked” is a strategy that places a new emphasis on dynamic […]
According to Ad Age, PR shops need to step up at Cannes. “For the third straight year in a row, the PR industry is still failing to represent itself as strongly as it should in its own category,” Cannes juror Renee Wilson, said. Interestingly, recovering journalist Jeremy Mullman of Olson isn’t buying it. Am I […]