Introducing Pepperoni Coke

Thanks to Adverblog for sharing this visually dominant ad from Biedermann/McCann-Erickson (Paraguay). After all, what’s pizza without Coke?

Juicy Fruit “Blog” Lacks Flavor

Juicy Fruit, like several brands before it, is taking a beating in the bloatosphere for their psuedo blog. Random Culture explains the importance of terminology in a case like this. “This is why we talk about not every business needing a blog because if done improperly you will get some major backlash like the Juicy […]

Little Known Twinkie Facts

The Jackson Citizen Patriot: It is maligned, it is copied, but most importantly, it is loved by millions of Americans. The Twinkie is celebrating its 75th birthday this year. Yet, this simple yellow sponge cake filled with vanilla cream has managed to generate interest and even a bit of controversy over the years. Meanwhile, a […]

Yahoo Improves Its Mail Product Considerably

CNET: Yahoo unveiled on Wednesday a limited public beta of its new Yahoo Mail service, featuring a new interface more like that of a desktop e-mail application and faster response time. As first reported in June, the new Yahoo Mail beta will feature e-mail caching; message preview; drag-and-drop filing; the capability of quickly searching e-mail […]

Birkenstocks Beware

Adweek: Independent TDA Advertising & Design said it has launched a $1.3 million print campaign for Crocs casual footwear tagged “Ugly can be beautiful.” For the shoemaker’s first consumer advertising, Boulder, Colo.-based TDA crafted three full-page executions playfully “acknowledging Crocs strengths and weaknesses at the same time,” said shop creative director and copywriter Jonathan Schoenberg. […]

Sun Times Critic Gets Beery-Eyed Over The Lost Art Of Copywriting

Lewis Lazare: It’s almost enough to make a grown man weep for joy. We’re talking about the debut this week of a dramatically different ad campaign from trendsetting shop Wieden + Kennedy in Portland, Ore., for Miller High Life, known for many years as the champagne of bottled beers. Miller High Life’s gloriously literate “Girl […]

Gillette Takes A Marketing Cue From “The Onion”

Oh, delicious irony. Here’s an article from BusinessWeek about Gillette’s new Fusion razor, which features 5 blades. And here’s an “op-ed” piece from The Onion, written last year, titled…well, you just have to read it. Life imitates satire.

Dude, Dell’s No Longer Bitchin’

First Jeff Jarvis launches an all out assualt on Dell. Now Sun Microsystems is getting in to the act. Sun Censored but Not Silent Top business publications refused to run our bold ad concepts because the headlines were thought too controversial. At Sun, we’re the radical engineers that build “ass-whoopin” technology – we’re not Miss […]