Does News Come To You, Or Do You Go Find It?

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Are you a Tumblr? According to Fortune, Tumblr has gone from 2 billion pageviews a month to over 13 billion and from 1 billion total posts to more than 10 billion in the past year. In September, Tumblr also announced an $85 million dollar round of financing. So someone’s a Tumblr. Mark Coatney is Media [...]

Here You Go Busy Blogger Man, Another Article For Your Site

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FreeShipping.org is the largest resource on the Internet linking shoppers to free-shipping deals offered by more than 4,000 online merchants. The company is also a content marketer. They keep up an active blog on frugal living, and they send out complete articles for editors like me to post. Here’s how their latest offering begins: Return [...]

Paid Content In 2012 And Beyond

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Geekend Roadshow is coming to DMA2011 in Boston next week. DMA is “the global event for real-time marketers,” and Geekend is DMA’s hot young date. It’s also the Savannah-based conference that my friend and former colleague, Sloane Kelley, is co-producing (and my former employer, BFG Communciations, is sponsoring). I’m traveling to Boston to speak on [...]

Chasing News, Chasing Dollars

Business Insider was just given $7 million dollars from venture capitalists and a hard time by Felix Salmon of Reuters. Salmon is a financial journalist, and his nose is out of joint because he feels Business Insider is lifting a bit too much from AP and other sources. When media companies are asked to grow [...]

Brands Want Some of the Sway Fashion Bloggers Have With Their Readers

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Why am I an ad blogger, when I could be something exciting and lucrative like a mommy blogger or a fashion blogger? Or hell, a blogger writing about investing or search engine optimization. Something that sells! Adweek’s Erin Griffith looks at fashion bloggers who sell. There was a moment after New York’s 2009 Fall Fashion [...]

Four Steps To Online Fascination…

Five Stories That Will Charm The Pants Off Your Audience… Six Ways To Impress Your Boss And Get The Raise You Deserve… Seven Things Your LinkedIn Profile Must Reveal… Eight Weeks To A New Career In Advertising… How-to articles and videos are everywhere online. They’re everywhere because people turn to the web for the information [...]

Journalism’s Church And State Division Is No Longer Relevant, But Telling The Truth Is

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Micheal Arrington of Tech Crunch has a way of getting under journalists’ skin. He did so again last week when he announced he was stepping down as Editor of the site he founded in 2005 to focus on Crunch Fund, a new venture capital fund that will work with some of the companies that get [...]

$10 Per Thousand Page Views Isn’t The Point, The Transaction Is, Because Any Monetary Exchange Changes The Score

Seeking Alpha

One of my primary professional goals since my late 20s has been to get paid for my writing. Of course, we know how that worked out. I found advertising and we’ve made discordant and sometimes beautiful music together ever since. Another goal that I’ve been focused on more recently is my desire to pay writers. [...]

Eyeballs Aplenty, But Where’s the Revenue?

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What’s up with Yahoo? The media company has mad uniques–178 million in June, according to comScore–and the Web’s pole position in news, sports, finance, entertainment news, real estate and comparison shopping sites, yet Yahoo’s market capitalization is little changed from 2003. Randall Stross, professor of business at San Jose State University, writing in The New [...]

A Feast For Untired Eyes

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I keep wanting to click on more and more pages of Flavorwire, the blog by Flavorpill, “a network of culturally connected people.” Because the site points to a multitude of visual oddities and things that make one wonder. Like “Masks for the Modern Tribe” by artist Jud Wimhurst. The contemporary masks he envisions are adorned [...]