Big Thinking from Small Shops

Ad Age has recognized some under-recognized agencies in its first-ever Small Agency Awards. Ad Age Editors, Jonah Bloom and Matthew Creamer say, “we had only two categories, Agency of the Year and Campaign of the Year, recognizing that dividing work by medium or discipline now is anachronistic.” That kind of solid thinking deserves its own […]

The One Club Takes A Stand Against Scam

Amidst the sturm-und-drang of this week’s 9/11-WWF-DDB Brasil-One Show controversy, The One Club decided to take a stand with a new policy: Effective beginning in 2010: An agency or regional office of an agency network that enters an ad made for a nonexistent client, or made and run without a client’s approval, will be banned […]

Pay To Play Or Go Away

Stephanie Clifford of The New York Times and Ian Schafer of Deep Focus made me laugh this morning. This is what did it: When Ian Schafer, the chief executive of the digital ad agency Deep Focus, won 10 Communicator Awards for the agency’s work on Web sites, including one for HBO’s “Flight of the Conchords,” […]

Tossing Sacred Cows On The Open Fire

Mark Wnek, chairman-chief creative officer of Lowe/New York let one rip on AdAge yesterday. As a result, I think more highly of him today. Brilliant execution is largely what wins creative awards; the depth, breadth and scale of the idea are secondary at most. Great ideas not so brilliantly executed win nothing, while brilliant one-off […]

Like All Currency, The Value of a “Gold Lion” Exists Entirely In One’s Head

[via BoonDoggle.eu]

See The Possibilities With The Ad Slider

This is very cool. To promote the 2009 Canadian Marketing Awards, you can play with The Ad Slider, which let you manipulate an award-winning ad in various stages of balance and imbalance between creativity and strategy. It’s a bit of an interactive riff on the classic 9 Ways To Improve An Ad.

We All Need Someone To Say, “You Are The Best”

Sean Cummins, CEO of CumminsNitro in Brisbane, Australia, has enjoyed a stellar week at Cannes, winning an unprecedented three Grand Prix (in Direct, PR and Cyber) for a single campaign–the “Best Job in the World” effort for Tourism Queensland. In related news, Dion Hughes of Persuasion thinks award shows are “crucial” for the ad biz. […]

Jeff Goodby Doth Protest Too Much

The latest voice to chime in about the increasing triviality of awards shows is Jeff Goodby, writing in Ad Age: It’s fast becoming clear that the majority of things we’re rewarding, as an industry, are either small or marginal efforts for legitimate clients, things we made for real clients that the clients seem not to […]

Kruse’s Ship Is Called “Brand Love”

Last August I flew to ATL to pitch a room full of high powered marketing execs on BFG’s ability to deliver exceptional content and online brand experiences. Carol Kruse, VP of Global Interactive Marketing at Coke put that meeting together for us. Here she is at Cannes speaking about some of the things that matter […]

I Am 100% Serious About This Lack of Seriousness

I don’t know what digital work Lars Bastholm and crew are recognizing with a Lion at Cannes this week. But I do know a site that deserves an award. Big time! SocialMediaDouchebag.net is not only strategically on point, it’s executed beautifully. Let me share some of the site’s pithy copy (and advice for Social Media […]