That’s What The Money’s For

Writer and Cultural Curator, Maria Popova, writing on Design Observer argues eloquently against our industry’s time-honored practice of insider back-slapping. Unfortunately, much of the creative industry — design and advertising in particular, but also photography, literature, the art world — has become an industry of ego. And its currency is industry awards. Awards are awful. […]

It’s The Size Of Your Thinking That Matters

Vancouver, BC’s Hot Tomali was recognized twice yesterday by Ad Age Small Agency Awards. The shop earned International Agency of the Year honors and was runner up in the 1-to-10 employee category. Let’s take a look at some of Hot Tomali’s work: You can learn more about the shop on Hot Tomali Blog. Dan Goldgeier […]

Clients At Cannes

According to Adweek, the increased presence of clients at Cannes is leading the festival to consider the launch of a Creative Effectiveness Lion next year. This year, reps from 400 client organizations attended, accounting for 15 percent of the delegate base, an amount expected to double within five years, according to Phil Thomas, CEO, Cannes […]

Winner: Belgian-Inspired Craft Brew With A Cool Name And Great Package

tbd in Bend, Oregon won a National ADDY for their package design developed for San Francisco’s 21st Amendment Brewery. tbd was awarded a silver ADDY for 21st Amendment’s Monk’s Blood Belgian Dark Ale packaging. The winners were announced at the American Advertising Federation’s national conference in Orlando, Florida on Saturday. Only 266 ADDY awards were […]

Social Is A Given (The Fad Is The Guru)

RealTimeCannes.com is a micro-site from Adweek dedicated to coverage of the ad biz’s premier wank fest. Thankfully, Adweek is interested in more than Lions. Here’s Brian Morrissey asking Euro RSCG’s Fernanda Romano about social media marketing. According to a 2009 Adweek piece, London-based Romano is Havas’ global creative director for digital and experiential advertising. Bonus […]

Do You Want To Rock? Great. Create More Value For Others Than You Capture For Yourself.

Chris Dixon, co-founder of Hunch, and investor in several tech companies, neatly summarizes what business is all about. Tim O’Reilly poses a question every entrepreneur and investor should consider: are you creating more value for others than you capture for yourself? Google makes billions of dollars in annual profits, but generates many times that in […]

Do Something Real, Take Home A Lion

Ad Age is preparing for Cannes by asking the Adverati what campaigns they expect to see awarded. Tom Eslinger, of Saatchi & Saatchi, likes Nokia’s Signpost campaign. “I really like Nokia’s World’s Biggest Signpost because it was simple and happened in the real world, making ripples through relevant media online and mobile — and was […]

Leo Burnett Detroit Gets Results, Wins Grand Effie

The Detroit Public Schools “I’m in” campaign captured the Grand Effie Award at the 42nd Annual North America Effie Awards in New York last night. The campaign from Leo Burnett Detroit encouraged Detroiters to proclaim their support for Detroit Public Schools by declaring “I’m In.” The results exceeded the district’s expectations, bringing in 830 students […]

Grand Clio Sans Grandeur

This spot for Boag’s Draught won best-in-show for television at the Clio Awards this week. Slate’s Seth Stevenson is not impressed. He calls the spot “a lame joke tarted up with decent CGI.” The visual effects here are impressively seamless, and I enjoyed the sly Aussie wit–most evident in the moment when a man dunks […]

Self-Promo Contest Leads Winners To Self-Congratulation Festival

Bridge Worldwide in Cincinnati has a Burning Question for you: Are you a Marketing Revolutionist? If you are, and you enter Bridge’s Burning Question contest, you could win a trip to Cannes for the 2010 Cannes Lions International Advertising Festival. We want to bring two people who are just as passionate about changing marketing as […]