In GSP’s Hands, Adobe Stock Photography Delivers Stunning Results


Stock images have a bad reputation in the creative community because creative teams set out to make original communications specific to one brand on the planet. That’s hard to do with an image that wasn’t shot specifically for the ad, or project, in question. And it’s impossible to do when using a stock image that’s […]

Mike Diva Makes The Impossible Possible: The Donald Can Dance!


Art Net News calls it, “a hypnotically-brilliant video.” The New Republic says, “It makes the end of the world seem as sweet as bubble gum.” All high praise for North Hollywood-based Mike Diva, the director behind one of the best political ads of the season, hands down. If Trump’s team knew what they were doing, […]

Designer/Archeologist Restores Old Outdoor Ads (To Something Beyond Their Former Glory)


According to Portland Monthly, 3D designer Craig Winslow has turned a yearlong creative residency with Adobe into a fascinating new art project. Using a technique called projection mapping, Winslow takes clues from ghost ads on city walls and recreates the original ads on his computer to scale. Then he projects them back onto the wall. […]

LEGO Blind Art Project

I like the interactivity of this, especially when the blind explain their Lego creations to those who can see. While most of this is due to someone who is capable of describing the artwork in terms that children can understand, it brings the same amount of interpretation as viewing.

The Macro Problems of Micromanaging the Creative Process


We’ve all been there: Watching a CEO or high-level client rewrite copy or play art director. Don’t they have better things to do? Maybe not. CEOs and other senior executives call the shots, are accountable to many audiences, and more often than not, take it all personally because of their egos. For many of them, […]

House of Morgan Uses Socialist Imagery To Promote Responsible Capitalism


Morgan Stanley via The Martin Agency is repurposing the public works mural from the 1930s in order to promote itself and the same banking system that brought our nation to its knees. According to Adweek, the brand’s new 60-second anthem and other elements in the campaign “echoes New Deal-era murals by artists like Thomas Hart […]

Targeting Is Futile When Our Audience Is Everyone, Everywhere


“Opinions are like assholes. Everybody’s got one.” This little truism is especially true today. We’re all critics, even when we’re consumers at the same time. So can brands narrowly target an audience anymore, or will they hear about their marketing from everyone, regardless of whether they’re the target? Case in point: The recent Mountain Dew […]

PointRoll Blows An Opportunity By Sucking On Ad Age’s Cover


When I opened my copy of Advertising Age today, I was confronted with this coverwrap from PointRoll. I’d like to think that if I were to create an ad that, by simple virtue of its placement, would immediately command the attention of every Ad Age subscriber, I’d do something a lot less, well, sucky. There […]