Alice, which premiered last night and continues tonight, is a four-hour movie event starring Academy Award-winner Kathy Bates as the Queen of Hearts and Caterina Scorsone as Alice. To promote the show SyFy (a unit of NBC) turned to Fallon for a multimedia marketing campaign, which includes the following twist on out-of-home: [via Brand Flakes [...]
Montreal-based Fluorescent Hill throws down the animation gauntlet in the following video from N.A.S.A., featuring Tom Waits and Kool Keith. [via Boing Boing]
According to Creative Social, 180/Amsterdam and 180′s offspring agencies Riot & Detail are making graphic novels the content centerpiece of the new Adidas Football campaign. Fans can pick up a graphic novel in store and an i-Phone app is on the way. To bring these stories to life 180 enlisted the help of three of [...]
MusicFestNW is happening later this week in Portland, which as you may know, is a magnet for indie bands. Last year, we saw M. Ward, Britt Daniel, Blue Skies for Black Hearts and Anders Parker care of MFNW. This year, we hope to see Helio Sequence, Arctic Monkeys, Viva Voce and The Long Winters, among [...]
Colle+McVoy is out with new work for Caribou Coffee today. The campaign stars a wisecracking pumpkin and dimwitted gourd in “The Autumn Adventures of Jack & Gourdo.” The spots, five in all, are playing on Caribou Coffee’s YouTube channel. Colle+McVoy collaborated with Minneapolis-based Puny Entertainment, the animation team behind the hit Nickelodeon show Yo Gabba [...]
Toronto’s Head Gear Animation and Due North Communications have completed three 3D cinema spots for Dairy Farmers of Canada. Here’s one: The spots are currently playing in Cineplex theatres throughout Ontario and the Maritime Provinces along with the trailers before screenings of Ice Age 3D.
WK/London is breaking new work for Cravendale dairy. Sam Heath, creative director at W&K says, “People don’t really think when buying milk. They just reach for the blue, green or red top. With these spots we wanted to challenge this, to engage people a little more and get them to consider Cravendale.”
What you’re about to see is either harmless and cute or the most cynical thing you’ve seen (today). “Made for Each Other” is a microsite from snack food brand Frito-Lay’s. The brand feels that its Dips and Chips are star-crossed lovers, snack food mates, meant to be… While pretty much everyone agrees that chips and [...]