The biggest family holiday of the year in the U.S. seems the ideal time to look at Mother, the British agency with a family vibe. According to StartupJournal.com, the agency’s ability to retain staff is the key to their continued success. Happy employees make for loyal, profitable customers, studies show. Yet few businesses apply this […]
From Adweek: Deutsch said it is parting ways with two of its longtime top executives: chief creative officer Kathy Delaney and director of account planning Jeffrey Wolf, who are leaving to “pursue other interests.” The New York agency is believed to be interviewing a shortlist of candidates to replace both executives. The moves come after […]
Coming on the heels of Eisner Communications’ sudden shutdown, former Eisner Senior Interactive Developer Bob Berkebile has started The Voice of Eisner, a site where employers can post their job listings and Ex-Eisner folks can post their resumes. A very nice idea.
A new ad campaign aims to change people’s perceptions of the state. From The International Herald Tribune: When anyone has wanted to know the country’s poorest state, or its fattest, or least educated, or sickest, or most corrupt, the answer has most often been Mississippi. It has even been rated the worst place to raise […]
Bob Garfield, writing for Advertising Age, rips Goodby, Silverstein & Partners a new one. Why? Because they made a mediocre TV spot for Saturn. To see the introduction of Saturn’s Aura midsize sedan from Goodby, Silverstein & Partners, San Francisco, is to wonder where Goodby and Silverstein were when this thing was being produced. On […]
Los Angeles agency, David & Goliath has a talented stafff. Yet, there’s concern inside the organization that these talents might be used for ill purposes, namely another self-promotional video from an agency trying to show how creative it is. According to an email leaked to AdPulp this morning, the video cams are on in El […]
“There are no bad advertising agencies, only bad agency-client relationships,” said Kenneth G. Romanzi, domestic chief operating officer at Ocean Spray Cranberries. Someone’s been drinking the Cranberry Kool-Aid. Actually, it’s just a snippet from a good article in today’s New York Times on the state of agency-client relationships.
Barkley Evergreen & Partners, Inc., the largest independent employee-owned agency in the country, has changed its name to Barkley. The shift comes as the agency moves to a new national headquarters building located in Kansas City’s Crossroads Arts District, a thriving creative community that includes the city’s best art galleries and production houses. The agency’s […]