Installing An Upgrade To Ad Industry 2.0

A shameless plug for my new column on Talent Zoo. I’ve noticed for a long time how many ad people get away with being igorant about the new media landscape. It’s rather odd timing, since I began working on it prior to last week’s AAAA conference. Admittedly, I don’t think anyone reading AdPulp has the […]

All In The Family Plays Well En Espa

“Dialogues are more productive than monologues. We believe in teamwork, both internally and with clients. That’s why we make our clients part of the community during the entire work process. It’s an exchange focused on making the client’s business grow. We help each other to become better.” My favorite part about subscribing to CA is […]

And The Winner Is…

Last month Adweek held an online poll where you could rate certain agencies in certain categories. I can’t find an online link to the full report, but I’ve seen it in print. Here are some of the top category vote getters: Most Competitive: Crispin Porter & Bogusky Most Complacent: Grey Most Overrated: Deutsch Most Underrated: […]

Mad Dogs May Be Euthanized

According to Adweek, Mad Dogs & Englishmen in New York City is facing an uncertain future following a major reduction in spending by Atkins Nutritionals, one of its major clients. While I hope they stay in business, there’s a lesson here: When I was in school 10 years ago, Mad Dogs was THE hot shop […]

17.5 Billion Not Bad For “A Dying Industry”

According to Advertising Age magazine Share

Will Alex Bogusky’s Mom Sign His Adweek Report Card?

This week’s Adweek contains the Annual Agency Report Cards. While you have to be a subscriber to access the full report, I’ll give you some of the highlights right here: These are overall grades, which include revenues, creative, global and regional highlights and management: Berlin Cameron/Red Cell A- Crispin Porter & Bogusky A- TBWA Chiat/Day […]

Google Goes Ad Crazy

Google will soon be experimenting with larger form ads, giving advertisers more control over where their ads are shown, how they pay for them and what they look like. Google’s market value is currently higher than Viacom and Disney. Ad people–planners, AE’s, media folks, and creatives alike–had better start including Google ads in their client’s […]

Core For Sale

Agencies build brands for clients everyday, but often overlook the careful construction of their own. Core, in St. Louis, is not one of those agencies. Core For Sale, an online store peddling Core-branded merchandise, is a unique way to build the agency brand, and showcase the design sensibility of its hyper-talented staff. core is a […]

Gary Goldsmith Leaves Lowe

Here’s a recap of some big news in the Ad world, as Gary Goldsmith, a well-respected CD and former president of The One Club, is being replaced as Chief Creative Officer of Lowe. Read the article–and then read between the lines and draw your own conclusions. I’ve got a decent memory, but let me see […]

That Other Portland Agency With The Other Shoe Client

Steve Hall points to JohnsonSheen’s new work for running shoe client, Brooks. But, I’m more interested in the Portland agency’s self-promotional copy. SOME AGENCIES PARTY HARD, wear Armani, serve 12 kinds of martinis, and film with Spielberg’s second cousin, because, well, he’s Spielberg’s second cousin. Not coincidentally, they make advertising that’s shiny on the outside […]