Draft Investigates Itself, Clears Itself Of Wrongdoing

The Chicago Tribune reports on the aftermath of DraftFCB’s Wal-Mart win/loss. Observers of the ad business had been waiting for a reaction from DraftFCB, which finds itself under the glare of publicity and seemingly in a vulnerable business position. Wal-Mart took back its account this month, even before DraftFCB had started work for the retailer, […]

Tampa Time

Tampa agency, Pyper Paul + Kenney, thanks to several recent account wins have brought the new agency’s annual capitalized billings to more than $40 million in just a little more than two years. “In markets like New York City and Los Angeles, there are plenty of large agencies with talented people at the top, but […]

The Windy City Ad Scene Goes Cold

Crain’s Chicago Business takes a closer look at the city’s advertising scene. You can tell by the title of the article that the perception is it ain’t too good there: Dream of Chicago ad revival is dashed: The city’s ad agencies, decimated after years of losing headquarters and major accounts, seemed poised to regain their […]

Merge. Spin Off. Merge. Spin Off.

Troubled Chicago conglomerate Draft FCB is planning to open up “an offshoot that would, if all goes according to plan, become a separate, independent full-service shop that would be part of the same parent holding company, IPG,” according to Lewis Lazare of Chicago Sun Times. Lazare says the new agency is being created to handle […]

Burnett Likes Arc’s Books

Ad Age reports on further blurring of “the line” that has long separated ad agencies (above-the-line) from their country cousins in direct and promo shops (below-the-line). In a move it hopes can reverse its slumping new-business fortunes, Publicis Groupe’s Leo Burnett Worldwide is taking direct/interactive sibling Arc Worldwide under its corporate umbrella. While Burnett executives […]

Wal-Mart’s Spurned Ex

For 32 years, until Julie Roehm walked in the door, Kansas City’s Bernstein-Rein took the lead on the Wal-Mart ad account. This fascinating article in The Pitch (a local KC publication) traces the history of the account: Walton had chosen Bernstein-Rein for one reason: a simple ad he’d seen for the now-defunct Milgram Food Stores. […]

If You Were Howard Draft, What Would You Do Today?

The Chicago Tribune, which I think rarely publishes interesting stories about the ad world compared to the Sun-Times’ inimitable Lewis Lazare, ponders the immediate future of DraftFCB: DraftFCB needs to act quickly to restore its reputation, say public relations experts who specialize in crisis communications. If Draft and his team determine the agency did nothing […]

The Wal-Mart Story Continues…

You know, I simply cannot comprehend shit like this– This must-read article in Friday’s New York Times says quite a bit about Julie Roehm and her conduct: While some of the details are in dispute, several people briefed on the matter said that Wal-Mart dismissed Ms. Roehm and a lower-ranking marketing colleague, Sean Womack, after […]