He Wants An Alpaca Farm, But You’re Not Losing Any Sleep


Have you ever been tasked with selling mattresses? It’s the stuff of newspaper circulars and badvertising on late night TV. Which makes me like this Serta brand campaign from Doner even more. An agency with retail chops can butter its bread with work like this. It’s humorous, offbeat and memorable. The challenge here is to […]

Wieden + Kennedy Rolls Out the Stars & Stripes. Again.


Conventional wisdom says agencies are not supposed to have a style, or a consistent “look and feel” across its body of work for a variety of clients. Wieden + Kennedy isn’t big on conventional wisdom. Thus it’s no surprise that the agency’s new Turbo Tax Super Bowl spot shares a lot in common with a […]

Holy Tongue Cleaners, Orabrush Team Spins Off


Brands need YouTube content and advertising, but where do they turn to procure this modern form of communications currency? Ad agencies are changing, but few have crossed the bridge from making TV for a passive audience to making video for an active, empowered audience. One way to find a video provider is to discover who […]

In Little Rock, It’s A Family Affair

Cranford bros_Little Rock

Thanks to this article in Arkansas Business, I came across news that the Cranford brothers of Little Rock, Arkansas have banded together to form a new agency called Cranford Co. If you’re not up on Arkansas advertising industry history, let it be known that Jay, Ross and Chris Cranford are sons of Wayne Cranford, who […]

This Christmas, Enjoy Wexley’s Non-Denominational Holiday Greeting


Wexley School for Girls wishes to extend you a warm holiday greeting. The only problem is, it is 2014 and our culture is drowning in politically correct language. Therefore, the agency set out to not offend with this non-denominational winter song: At the end of the video, viewers are further encouraged to explore more options. […]

That Was Swift


Portland agency Swift Collective was founded by Liz Valentine and Alicia McVey in 2007. Thanks to an acquisition by POSSIBLE, the pair have already realized an exit, which points to their skill level, network and the viability of content marketing. @alannaohlala and @therachael got the memo… #swiftstyle #stripes #jailbirds A photo posted by Swift Collective […]

Don’t Kill The Copywriter: A Short Guide to Treating Freelancers Like Human Beings


Editor’s Introduction: This is our first piece from Joel Wayne, a writer and director in Boise. He’s chosen to explore a topic that is near and dear to us. The great majority of creative people in advertising have worked freelance at one time or another, and have suffered the indignities common to the position. It’s […]

Portland’s Direct Response Agencies Are In The Money

R2C Group - America_s Largest Independent Direct Response Agency

Portland is known the ad world over for Wieden+Kennedy and Nike. But there is another Portland lurking beneath the Swoosh. It’s mostly a tangled world of small shops fighting for table scraps and relevance beyond Oregon. Mostly, I say, because there’s yet another unheralded Portland agency world that is thriving. Three of Portland’s five largest […]