Starbucks’ CEO Takes On Political and Economic Gridlock In Washington

Upward Spiral 2011 – Take the Pledge

Starbucks CEO, Howard Schultz, wants to see American on an Upward Spiral. Like so many of you, I am deeply disappointed by the pervasive failure of leadership in Washington. And also like you, I am frustrated by our political leaders’ steadfast refusal to recognize that, for every day they perpetuate partisan conflict and put ideology […]

Sustainable To The Core

Patagonia_s Common Threads Initative to Reduce Our Environmental Footprint

Patagonia is an amazing company. Their founder is a great climber and outdoorsman, their products are awesome and the brand is one that lives its values on its fleece sleeve. So, it’s not all that surprising that the company is now asking its customers to buy only what they need, repair what breaks and recycle […]

The Fat Lady Sings As Shit Hits The Fan

The climate crisis is not a debate. It’s reality. To focus on that reality, a week from now Al Gore’s Climate Reality Project launches its live streamed, global 24 Hours of Reality event. To help promote the event – and capture the urgency of the climate crisis and the misconceptions created by deniers – Gore’s […]

Willie Nelson Covers Coldplay For Chipotle

Chipotle is committed to sustainable farming. Willie Nelson is committed to sustainable farming. So it makes sense to feature Nelson covering Coldplay in this new stop-motion animated short film called “Back to the Start” that depicts a farmer’s journey to sustainable farming. The two-minute film will appear on nearly 5,700 movie theater screens in advance […]

Latter-day Saints Are All Business, With A Side of Politics for Good Measure

I used to live in Salt Lake City, where I worked for a Mormon-owned and run ad agency*. Not for long, mind you, but long enough to get a solid glimpse, and an understanding that the faith is loaded with advertising, PR and marketing talent. Now, as two Mormon candidates are making a run for […]

Please Mr. Postman

In today’s political climate, government waste is a big red bullseye. To get that target off their chest, the American Postal Workers Union is running an educational commercial about where the U.S.P.O. gets its funding. Personally, I find it sad that postal workers feel the need to defend themselves in this way. They may not […]

Actress Nikki Reed Drops An Idea That Doesn’t Stink

I give a shit about Whales. Big time. Thankfully, there’s a new fauxganization that’s encouraging me and you to Give a Shit (GaS). Some of you may be wondering why such a noble experiment has to resort to bad language. “We’re not offended by bad language,” according to “We’re offended by billions of people […]

Hungry Seniors Is Elder Abuse

Despite the extraordinary wealth in this nation, six million senior citizens in the U.S. “face the threat of hunger,” according to AARP. Yes, our priorities are way out of line… As you can see, AARP teamed up with four-time Sprint Cup champion Jeff Gordon for its Drive to End Hunger, the first cause-based sponsorship in […]

Sukle Rolls Out “The Goodwill Effect”

Sukle, the small Denver shop that continually cranks out high quality campaigns, is debuting new work for Goodwill Industries. “The ultimate socially responsible retailer has an exciting story to tell and we’re just beginning to tell it,” according to the agency’s blog. via: The Denver Egotist Share

Saving Energy Saves You Money

U.S. Department of Energy and the Ad Council today launched a national consumer education campaign to help consumers save money on utility bills. Created pro bono by Austin-based advertising agency GSD&M, the public service advertisements aim to help consumers save money on their energy bills by doing things such as sealing leaks in their homes […]