Transparency Or Jail

According to Ad Age, Word-of-mouth marketing in the U.K. will face radical restrictions starting May 26, when it will become a criminal offense for brands to seed positive messages online without making the origin of the message clear. The rules make it an offense to blog, use brand ambassadors or seed viral ads while “falsely […]

Woody Violated By Dov Charney

According to The Wall Street Journal, Woody Allen filed a lawsuit Monday seeking more than $10 million from clothier American Apparel Inc. over unauthorized billboard and online advertisements featuring the actor and director dressed as a rabbi. image courtesy of Curbed The lawsuit, filed in U.S. District Court in Manhattan, alleges the Los Angeles clothing […]

Dubious Claim Du Jour

Eat more food to become skinny. Or, shop Wal-Mart and save your family $2500 annually. It’s a claim the Arkansas-based retailer has been making in its ads. According to The New York Times the claim dates to 2005, when Wal-Mart, under mounting criticism from unions and elected leaders over its business practices, commissioned a study […]

Today’s Lesson For Agency CEOs: Don’t Defraud The Government

Didn’t anyone learn from the Ogilvy scandal? If you’re going to inflate timesheets, pad the bills, or just generally defraud a client, don’t make it a government client. From KHQA in Illinois: The owner of a Springfield advertising agency accused of stealing $500,000 in federal funds that was to pay for anti-drunken-driving billboards has pleaded […]

Who’s Your Natty?

I don’t understand how this got by legal. You can’t overtly market beer to kids, including college kids. Everyone knows said demo is a must have, but rarely do you see it called out like this. [via Your Monkey Called] Share

Lipitor Ads Go Under The Microscope

If you’re old enough to remember the early 80’s, then you may recall that Dr. Robert Jarvik’s artificial heart was a really revolutionary invention. But Jarvik is now under fire for his ads promoting Lipitor. One ad features him rowing. Only it’s not him. It’s a body double. As The New York Times reports: The […]

Virginia Beach Police Crack Down On Abercrombie Ads

So is this photo obscene? Virginia Beach police think so. Police, saying they were responding to citizen complaints, carted away two large promotional photographs from the Abercrombie & Fitch store in Lynnhaven Mall on Saturday and cited the manager on obscenity charges. Adam Bernstein, a police spokesman, said the seizure and the issuance of the […]

Quiznos Consumers Depict Subway in a “Disparaging Manner”

According to The New York Times, Subway is suing Quiznos and iFilm, for running less than flattering content about their sandwiches. The spot shown above was the winning entry in a 2006 contest conducted by Quiznos. Its creators won $10,000, and their video was shown on VH1 and on a giant screen in Times Square […]

Scrabble Says, “Hey, That’s Mine.”

According to the The Wall Street Journal, Scrabble’s owners, Hasbro and Mattel, are working to shut down Scrabulous, one of the most popular applications on Facebook. While there are authorized Scrabble games online, Scrabulous has gained popularity because it’s free, easy to play with friends and easy to access on Facebook. Scrabulous listed more than […]

Ear Deep In Legal

Because I worked on the Coors account and now work on the Camel account, I’ve long since learned that legal has as much say, if not more say, than the brand managers on the business. Which is why I find it amusing to see Stuart Elliott puzzle over the legalese involved in marketing alcohol. The […]