Think With Your Mouth

The Big Mac is an American icon. It was introduced in 1968, back when bell bottoms were in and Sly and the Family Stone was on the radio. Of course, that America is forever behind us now. Thankfully, the same can not be said for the Big Mac and its two all beef patties. This […]

In Advertising, You Don’t Need Money To Be Part Of The 1%

Perhaps you saw this video making the rounds that looked at wealth distribution: Clearly, the 1% have it pretty good. But in advertising and marketing, there’s also a Top 1% that’s equally out of touch: The 1% talks endlessly about the implications of a Burger King Twitter hack, but wouldn’t dream of ever eating there. […]

The “De-Skilling” Of The Ad Industry Isn’t Just Happening In America

I tend to view the advertising industry through an American lens. But over at The Guardian’s Advertising hub blog, Shuan Varga, Chairman and Creative Director of Ingenuity, talks about some problems the UK ad industry is facing in light of budget cutbacks. His arguments sound awfully familiar, except he calls the dismissal of experienced ad […]

Hey Ad Man, What Business Are You In? #Rhetorical

OldSpiceWolfDog

I don’t know if ad grunts are any more likely to complain about work than any other profession, but I do know we find plenty to complain about: unreasonable timelines and budgets, long hours, okay pay, testy clients and account directors, unnecessary attitudes from the creative department, mindless focus on the minutia, and so on. […]

Creature Feature: An Inside Look at the Award-Winning Seattle Shop

SEATTLE—I am in Seattle to discover where the brand transformers work. And how they work different to achieve better results. Jim Haven, Co-founder and Chief Creative Officer of Creature, is my willing and hospitable guide. Haven and Co-founder Matt Peterson started Creature in 2002 and have since seen the agency grow to 50 people in […]

George Lois Talks CLIOs, Ads, And Industry A–holes

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At this year’s CLIO Awards, legendary adman George Lois will be the recipient of the Lifetime Achievement Awards. AdPulp had the opportunity to ask him some questions about his work and the state of the industry today. The man certainly tells it like he sees it. After all the accolades and awards you’ve gotten, is […]

An Agency In Five Days: JWT Pops Up At SXSWi Next Month

Call Us Walter

Big agency services for startups, at retail, for five days only. WALTER looks to be another great idea from JWT. Next month in Austin, technology startups in town for SXSW Interactive will have the chance to meet with JWT’s “collective of industrious outsiders who embrace uncertainty and invent within chaos.” I take it they’ll leave […]

Do You Care Enough To Overcome Consumer Indifference?

“Fail harder” is a Wieden+Kennedy maxim. But if failure isn’t your thing, you can take the following advise from Martin Weigel’s, “How to (not) Fail” deck. Weigel is Head of Planning at Wieden+Kennedy Amsterdam, and his deck neatly illustrates “the gulf that exists between marketing’s bouts of hubris and the consumer’s reality.” I particularly enjoy […]

Now, He’s Delicately Placing The Gouda

Burger King, where taste is king, would like to entice you with highlights from its morning menu — Arabica coffee for 25 cents and a Gouda Bacon Sandwich. The new product-focused spots from newly named lead agency on the account, Mother New York, are “borderline corny,” according to Adweek. Charlie Hopper, a principal at Young […]

Sorry, But Brands Don’t Really Want To Fix Agencies

If you read Digiday every day, you’d be convinced that all advertising agencies are terribly dysfunctional and they’re pretty much screwed like dinosaurs. Which, as we all know, has a slight kernel of truth sometimes. But article after article aims to hoist agencies on their own petards. This article from Giselle Abramovich, entitled, “What Brands […]