Bullova Accutron—It’s Not A Timepiece, It’s A Conversation Piece

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Mad Men season seven debuted on AMC last night. While it is a fictional show, it’s also instructive about the actual ad business in ways that Bewitched and other pop culture looks at the industry are not. … SPOILER ALERT … Season seven opens and we find that Don Draper is banished from the agency […]

Clear A Digital Pathway To Engagement, Brand Preference and Customer Loyalty

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Scott Lindenbaum is VP, Director of Digital Planning for Deutsch NY. No doubt, Lindenbaum has a sweet position at the agency, but the title fails to suit him. He wants to be called Engagement Strategy Director. Given the planner’s understanding of Marshall McLuhan’s thinking on hot and cool media, Lindenbaum likely deserves said title change. […]

Dissatisfied Clients Claim Digital Strategists Not Getting It Done

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Bryan Wiener is chairman of digital agency 360i and Expion, a social content marketing optimization platform. He believes business leaders are looking high and low for digital leadership. Writing for Ad Age, he points to a recent Forrester report surveyed 1,200+ global business executives. While 74% of global businesses have a digital strategy, only 33% […]

This Week In Advertising

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“You must make the product interesting, not just make the ad different. And that’s what too many of the copywriters in the U.S. today don’t yet understand.” -Rosser Reeves This week in advertising an overworked but well paid senior account executive tried the patience of clients (and his employer) with yet another pedantic slideshow. In […]

This Week In Advertising

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“Easy reading is damn hard writing.” -Nathaniel Hawthorne This week in advertising thousands of ad people returned to their desks after a five-day sojourn to Austin, Texas. In other news… TED believes it has collected some ads worth spreading. Fitzroy Amsterdamsells Ben & Jerry’s Greek-style Frozen Yogurt to the stoned and hungry people of The […]

SXSW: The New World’s Fair for Brands

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The first thing I noticed when we stepped outside at the Austin airport was the smell of freshly cut grass. That may have been the most promising moment of SXSW Interactive. SXSW’s website describes the Interactive portion of the festival as: An incubator of cutting-edge technologies and digital creativity, the 2014 event features five days […]

Remembering Tom McElligott And A Classic Style Of Advertising

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Over at his Stuff From The Loft blog, Dave Dye asks, “Hands up Who’s Heard of Tom McElligott?” I’ll bet 97% of today’s advertising students and people with less than 10 years of experience in the business haven’t. Tom McElligott was one of the driving forces behind Fallon McElligott Rice (now just Fallon) and a […]

This March, Use Interactive Game 13 Unbracketed To Boost The Madness

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Editor’s note: My friend and colleague, Gale Venosdel, has convinced me to re-emerge here to help spread the word about his new online game, 13 Unbracketed. As someone who knows just how much a side-project can mean to an ad guy (and how much work goes into one), I could not resist his request. March […]

Spotlight On NW Creative: Stoltz Marketing Group Gets A Creative Boost

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Having worked in some smaller ad markets, it’s always great to see agencies in those markets lure top talent. And here in the Northwest, while Seattle and Portland often get the glory, the Boise ad scene is growing steadily as well. Stoltz Marketing Group is starting off 2014 with a new Creative Director, Ward Duft. […]

The Insanity Of Advertising Tells War Stories From A New Angle

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I’ve read a lot of memoirs written by ad folks. “Mad Men” has inspired a whole slew of folks to tell it like it was. But there are two good reasons to recommend Fred Goldberg’s The Insanity of Advertising: Memoirs of A Mad Man. First, because Fred’s an account guy. And he’s not, thankfully, writing […]