Goodby Says He’s “A Stupid Optimist”

Adweek: Jeff Goodby offered the following explanation when asked why his agency wanted Subway, despite indications that the client would likely resist the type of brand-image work Goodby is typically known for in favor of retail-focused, more tactical spots. “Because I’m a stupid optimist,” Goodby joked. “It’s either optimism or masochism. You always think you’ll […]

Rushing For New Business

Lewis Lazare: Nobody loves a publicity stunt like Bernie DiMeo of DiMeo & Co./Chicago. Still, we’ll take DiMeo at his word when he informs us he has named former Northwestern University star running back Darnell Autry as director of marketing for his boutique ad agency. Football fans may recall Autry was the offensive player of […]

Help

Adweek: Shari Kurzrok, a 31-year-old public relations vice president at Ogilvy PR who is less than three months from her wedding date, needs a liver transplant in days to survive, the agency said. She was admitted to New York University Medical Center last weekend, and within 24 hours she was told she needed a liver […]

Yes Sir, I Love That Idea

Normally, advertising’s creative people come from previous occupations like bartender, cab driver or scuba instructor. But not David Bonner, the newly appointed senior vice president and chief creative officer at Louisville shop, Doe-Anderson. According to Adweek, Bonner, 39, worked at JWT Chicago, Gee Jeffrey & Partners and BBDO. But before that he was a federal […]

Fred & Farid Call New Shop Marcel, When They Could Have Called It Fred & Farid

Adweek: Former Goodby, Silverstein & Partners creatives Frederic Raillard and Farid Mokart have opened their own agency called Marcel in Paris, effective immediately. The Publicis-owned venture, which opened yesterday with 10-12 clients shifted from the holding company’s other agencies, is intended to compete with smaller, integrated and creatively focused shops such as Mother in London […]

Building Bridges From Dallas To Denver And Back

Adweek reports that former Chief Marketing Officer at Coors, Ron Askew, is headed home to Dallas and the agency that gave him his start in the business. Askew is now the CEO of Omnicom-owned Tracy Locke. The article fails to mention that Askew left Tracy Locke in 1993, when he and a group of partners […]

Levy’s Family Values

CNN Financial Editor Todd Benjamin spoke to Maurice Levy Share

Richard Kirshenbaum Just Wants To Have Fun

According to Adweek, Richard Kirshenbaum Share

Meetings Suck

Lewis Lazare: You live and learn. Or, in the case of ace advertising creative Jon Wyville, you work and learn. Some 17 months ago, Wyville pulled up stakes at Young & Rubicam/Chicago, where he had been happily working for four years with partner Dave Loew on big accounts like Miller Brewing and took a job […]

Krone’s Throne

From Cambridge Enchorial Press comes a new book by Clive Challis on one of the all time greats, Helmut Krone, the AD who worked with Bill Bernbach at Doyle Dane & Bernbach back in the day. Helmut Krone (1925-1996) was a leading seditionary. He started out as a graphic designer who despised advertising — and […]