The Miami ADDYs Look For Ideas That Survived

From AAF Miami comes a literal interpretation of ‘the idea that got killed.” Which reminds me of something I once wrote: At any moment, your executions may be killed at random by people you’ve never met for reasons that don’t make sense.

Heard Over Lunch: Spruce Up Your Online Newsroom (Unless You Want To Be Invisible and/or Boring)

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PORTLAND—Members and guests of Portland Ad Fed are gathered in the Heritage Room at Bridgeport Brewpub in Northwest Portland to hear from Terri Nopp, a veteran of the Portland branch of Edelman Public Relations and principal of PR startup Online Newsroom. Nopp has witnessed the “dramatic decline of the press” and says there aren’t as […]

Attention Is A Finite Resource Under Siege

PORTLAND–Portland Ad Fed is hosting a heady event for a sunny Friday afternoon in June. Eric Anderson, Vice President of Marketing at Portland agency, White Horse, is here in the EcoTrust Building, ready to expound on social media marketing and what its practitioners might learn from game theory, which was developed to analyze nuclear options […]

Ad People Don’t Need A Makeover, They Need An Enema

In response to polls that show ad professionals are thought of by many Americans as hucksters, not hipsters, the American Advertising Federation (AAF) and University of Missouri’s Reynolds Journalism Institute are teaming up to launch an Institute for Advertising Ethics. According to Ad Age: The AAF is providing seed money, office space and staffing to […]