Cannes Do

Miles Young is CEO of Ogilvy & Mather Worldwide. He makes Cannes sound like work, but I’m pretty certain a high percentage of people actually working in the ad business would be pleased to step away from their desks for a week of fun in the sun.

Young also downgrades his digital peers in this video. “They’re a long way still from selling solutions. At the end of the day you need a creative solution, a strategic solution, and something that is grounded in the business problem.”

About David Burn

Co-founder and editor of AdPulp. I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. I worked for seven agencies in five states before launching my own practice in 2009. Today, I am head of brand strategy and creative at Bonehook in Portland, Oregon.