Candle In A Campervan, An Operatic Approach To Public Safety

We don’t feature enough radio on this site.

With that said, let’s give this spot from M&C Saatchi Worldwide a listen.

The spot was created to raise awareness of fire risks amongst visitors that would be staying in campervans during the Rugby World Cup 2011 (NZ).

“Lame, lame your van could go up in flames.”

Nicely done.

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About David Burn

Native Nebraskan in the Pacific Northwest. Brand builder at Bonehook. Co-founder and editor of AdPulp. Contributor to The Content Strategist. Believer in Gossage, Bernbach and Clow. Doer of the things written about herein.