Can You Relate?

by San Grewal and Raju Mudhar of the Toronto Star: It’s not enough for a company to just sell you a product any more. The goal is for you to live the lifestyle any given product is supposed to represent

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About David Burn

Native Nebraskan seeking the perfect pale ale in the Pacific Northwest. Copywriter and brand strategist at Bonehook. Co-founder and editor of AdPulp. Contributor to The Content Strategist. Doer of the things written about herein.