We’ve seen a number of efforts to call attention to countries where drinking water is scarce. But what about excessive water consumption here at home? Shelton Group in Knoxville is calling attention to the problem with a character called Rip The Drip, who shows up exactly at the moment water begins to be wasted.
You can see more of the effort at WastingWaterIsWeird.com, which Shelton Group created in partnership with, Bosch, Kohler, Lowe’s, and P&G.
