Breaking Into Advertising Is A Breeze By Comparison

RBC Royal Bank and Toronto International Film Fest are conducting an Emerging Filmmakers Competition where 25 filmmakers are asked to develop a 3-4 minute short film. This year’s theme is water. The top five films will be judged during the 2010 Festival by online voters and an official jury.
To promote the competition, RBC and TIFF teamed up with BBDO/Toronto and director Steven Tsuchida of Holiday Films.
Also from this campaign: “Cheetah Prince” and “Chic Chicken”.

About David Burn

Co-founder and editor of AdPulp. I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. I worked for seven agencies in five states before launching my own practice in 2009. Today, I am head of brand strategy and creative at Bonehook in Portland, Oregon.


  1. Love these videos. Had to post them on my blog: