Blogs and Candy


This script would not have been written, nor sold to a client, two years ago.

About David Burn

Co-founder and editor of AdPulp. I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. I worked for seven agencies in five states before launching my own practice in 2009. Today, I am head of brand strategy and creative at Bonehook in Portland, Oregon.

Comments

  1. Hilarious!!! I want to use that as a line “want to come over to my place to do some blogging?”

  2. It couldn’t have been written because of the word “blog”? Come on.
    It could’ve easily been replaced by Myspace or whatever was hot two years ago.

  3. I said would, not could. My point is simpler than you imagine. It’s not about a word, it’s about the frenetic pace of adoption of new media forms. Blogs are now being credited as source material by mainstream media and they’re being dropped in candy commercials like it’s no big thing. Blogs, podcasts, MySpace, Lastfm, you name it–we’re moving through these modes of behavior so fast, if you blink you’ll miss them.

  4. Considering how bad this sucks, I long for two years ago.

  5. I’m not sure what Twix has to do with anything but then the famous Snickers campaign shared the same conceit. Put the product in the middle. Reveal your joke. Still, I happen to like “blogging” as a euphamism for “shagging.”
    -SRP

  6. Didn’t really like the previous ads for this campaign, but this one is some funny shit!