Blazers Blaze Another Trail

According to Internet News billionaire Paul Allen, who co-founded Microsoft with Bill Gates, and owns the Portland Trail Blazers is bringing social networking to the team’s fans.

Affinity Circles, best known as a provider of private social networks to more than 60 university groups, is going pro. NBA pro.
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The Mountain View, Calif. software vendor just announced a partnership agreement with the Portland Trail Blazers to launch what it said will be the first official social network for a professional basketball team.
While all NBA teams have information-rich Web sites and there are many fan-supported sites and blogs dedicated to specific teams, the Trail Blazers said it hoped to offer a more comprehensive online destination.
The Affinity Circles software platform is designed to let basketball fans connect with one another online, create profiles, join groups, share photos, and post blogs.

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About David Burn

Native Nebraskan seeking the perfect pale ale in the Pacific Northwest. Copywriter and brand strategist at Bonehook. Co-founder and editor of AdPulp. Contributor to The Content Strategist. Doer of the things written about herein.