Advertising people really don’t need to be persuaded to go to Cannes. If the agency foots the bill, they’re there. Be that as it may, the uber fest is releasing some anecdotal video featuring Bob Greenberg, Eugene Bay, Fernando Vega Olmos, Marcello Serpa, Stéphane Xiberras, Nick Brien, Prasoon Joshi, Armin Jochum and Tom Beckman.
Here are two pieces to give you a feel for the campaign:
“Everybody who has been to the Cannes Lions Festival has a story to tell. A story that in some shape or form has influenced or changed their lives,” says Philip Thomas, Festival CEO.
