Better Than A Sobriety Test

People often emerge from their favorite bar in a good mood, which makes it a perfect time to quiz them.
According to Adweek, Endemol USA and video entertainment site Metacafe plat to do just that with Buzzed, an online after-hours game show. The show will focus on bar and nightclub goers answering a series of trivia questions as they depart popular establishments nationwide.
Erick Hachenburg, CEO of Metacafe said, “Buzzed is a great example of original short-form video content that puts the power of the Internet to good use. It’s interactive, engaging and entertaining.”
Slated to launch this spring, Buzzed is now in pre-production in cities including New York, Chicago, Miami, Boston and San Francisco.

About David Burn

I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. Today—after working for seven agencies in five states—I am head of brand strategy and creative direction at Bonehook in Portland, Oregon.