DuPont is investing in content as a means to tell real stories about the work it is doing in communities around the globe.
According to Adweek, DuPont is working with Twofour and OgilvyEntertainment to produce 13 shorts from a pool of some 150 ideas put forth by DuPont employees.
About David BurnI wrote my first ad for a local political candidate when I was 17 (she went on to win her race, and I felt the power of persuasive copy for the first time). Today, I live near Portland, Oregon and spend my days building brands for companies that matter.
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