Be Happy: It’s Good For You And Your Firm

Ad people have plenty of reasons to be happy at work, but many are not happy. Many ad grunts are overworked and underappreciated. Some are too sensitive for a business filled with daily rejections. Others feel they’re wasting their talent on advertising.
Positive Sharing, which brings us the lovely graph displayed above, also addresses the question of employee happiness with a quote from Honda founder, Soichiro Honda:

Each individual should work for himself. People will not sacrifice themselves for the company. They come to work at the company to enjoy themselves.

Wow. That’s elevated thinking.
How many of you feel you’re working for yourself?
How many of you come to work each morning intent on enjoying your day?

About David Burn

Co-founder and editor of AdPulp. I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. I worked for seven agencies in five states before launching my own practice in 2009. Today, I am head of brand strategy and creative at Bonehook in Portland, Oregon.


  1. Great question. When we renamed our direct marketing shop Mothers of Invention earlier this year, we decided to do everything possible to work with awesome clients, and repel bad ones. As a result, the air over here has definitely become less toxic.