Be A Lover (of Chips & Dip), Not A Fighter

What you’re about to see is either harmless and cute or the most cynical thing you’ve seen (today).

“Made for Each Other” is a microsite from snack food brand Frito-Lay’s. The brand feels that its Dips and Chips are star-crossed lovers, snack food mates, meant to be…
While pretty much everyone agrees that chips and dip do, in fact, go together, I’m not ready to see them joined in holy matrimony. Are you?

About David Burn

I wrote my first ad for a local political candidate when I was 17 (she went on to win her race, and I felt the power of persuasive copy for the first time). Today, I live near Portland, Oregon and spend my days building brands for companies that matter.

  • http://www.reclamewereld.blog.nl Michael, Amsterdam

    Now, where did you get THAT from, Be A Lover, Not A Fighter… Couldn’t be from Michael Jackson (and Paul McCartney)? Nice song!

    (from 3.07)