Venables Bell new “Man Medicine” campaign for Slim Jim argues for the remanification of men.
Coed baby showers? Eating “just a salad” for lunch? Tantric yoga classes? The modern man clearly has lost his way. There is only one known cure for Male Spice Loss. And that’s a Slim Jim.
About David BurnI wrote my first ad for a local political candidate when I was 17. She went on to win her race, and I felt the power of persuasive copy for the first time. Starting in Portland in 1995, I worked my way across the country as a copywriter and eventually became a content director making media products for big packaged goods brands. I returned to Oregon in 2008, and now I focus on building brands for companies that matter, including this one.
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