Average humans who start a blog load the software to their server, or if that’s too complicated they sign up for one of the hosted services. Then they commence posting. And that about wraps up the startup.
the Trotts
Nick Denton and his Gawker crew are an entriely different beast. When they launch a new media prop, it’s drinks for everyone. Everyone that’s anyone, that is.
About David BurnI wrote my first ad for a local political candidate when I was 17. She went on to win her race, and I felt the power of persuasive copy for the first time. Starting in Portland in 1995, I worked my way across the country as a copywriter and eventually became a content director making media products for big packaged goods brands. I returned to Oregon in 2008, and now I focus on building brands for companies that matter, including this one.
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