Bashing Bandwagon Blogs

Always-on, Seth Godin, pontificates on the nature of what makes a blog work.
Seth says blogs work when they are based on:
-Candor
-Urgency
-Timeliness
-Pithiness and
-Controversy
He further advises, “If you can’t be at least four of the five things listed above, please don’t bother. People have a choice (4.5 million choices, in fact) and nobody is going to read your blog, link to your blog or quote your blog unless there’s something in it for them.”

About David Burn

Fired up to write it down. Co-founder and editor of AdPulp. Chief storyteller at Bonehook, a guide service and bait shop for brands.