Baby Boomers Keep Going Back to the Well

“A touch of gray kind of suits you anyway” -Robert Hunter

Just for Men is using music from Cream and a product name from Grateful Dead to sell aging hippies (who long ago became something else) on artificial hair color. I hardly know where to begin with this, it’s so far beyond bad.
[via Make the Logo Bigger]

About David Burn

Co-founder and editor of AdPulp. I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. I worked for seven agencies in five states before launching my own practice in 2009. Today, I am head of brand strategy and creative at Bonehook in Portland, Oregon.

Comments

  1. Do you think the blond has ever heard of Cream, other than the kind she adds to her half-caf, mocha choca, ya ya concoction she gets at Fourbucks?

  2. blueballs says:

    I think Just For Men uses the same agency that does ads for Flomax and Viagra.

  3. That spot makes me so uncomfortable. Playing guitar like that makes you liable to get your ass kicked.