About Shawn Hartley

Creative technologist by day. VP at Corporate 3 Design in Omaha. Proud father and husband.

Saying Goodbye

After 11 years and 8 months, it is time for a change. I’m stepping down as Publisher of AdPulp.com today and leaving it in the capable hands of our co-founder and editor, David Burn. David has been mostly hands-off for the past few years, in order to focus on building his content practice, but has recently […]

Minor King


Advertising, and especially copywriting, has been the entry point of quite a few authors in the past. Clive Cussler, F. Scott Fitzgerald, Salman Rushdie, et. al. Since we like to highlight the modern day people who come from the industry, let me direct your attention to Jim Mitchem. Jim Mitchem is the author of the […]

Fantastic Drug Commercial


Nature Rx is a grassroots movement dedicated to entertaining and informing people about the healing and humorous aspects of nature.

How To Sell Beer: “Dogs and Horses, Horses and Dogs”


Mason City Brewing in small-town Mason, Iowa decided to have some fun parodying “Big Beer.” The result is a low-tech spot featuring the things that those other beer companies use to advertise their product. Humorous and light hearted, yet in no way lives up to <sarcasm>the quality we demand as fine ad folk.</sarcasm> By the way, […]

Fitness Marketing Can Be a Double Edged Sword

Marketing in the fitness world is different than any other sector of the business world. The need to be smart and funny takes precedence over almost anything else, thanks in large part to the fact that companies that deal with fitness are selling products that some people are going to shy away from. Everyone knows […]

Three Things That Make Apps More Marketable

You have most likely heard the expression, “If you build it, they will come”. If you have ever developed an app hoping to make it rich on one of the popular app stores, you already know how untrue that expression really is. Most developers I know of are less interested in building apps than they […]

Jordan Brand Salutes Derek Jeter with RE2PECT

derek jeter michael jordan jumpman nike

Derek Jeter is on his farewell tour, and the Jordan brand gives him a salute filled with celebrity cameos showing their #RE2PECT (respect for those not numerically hip) Jordan is the product division for Michael Jordan from Nike, which has formerly had life under the Jumpman moniker.

Start Selling Online for Your New Company with Sales Techniques that Actually Work

If you’re starting a new business, there is no way you can ignore the potential selling online provides. You can set up a store and sell all the same products you would in a normal store as you would online. In fact, many businesses do not even have a physical location. They only have a […]