Jeep Cherokee and Wild Turkey Will Set You Free

Cherokee _Built Free

Hey man, don’t let your routine get you down. Sure the pressures of work threaten to destroy your good mood and there’s not enough money to send the kids to college, plus your football team is an embarrassment. But seriously none of that matters when you drive a new Jeep Cherokee into the mountains where […]

Google Glass. It Floats!

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Wearable technology is here and it is not just for geeks. If it were just for geeks, The Google wouldn’t need to cloak their Google Glass developments on a barge in San Francisco Bay. According to Los Angeles Times and CBS News, the barge/building currently at Hangar 3 of Treasure Island, may be a “kind […]

Hipsters “Go for Greatness” at Pizza Hut

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“Allison” breaks expectations. She’s the reason Pizza Hut made their new three-cheese stuffed crust pizza. “Allison” is also a made up persona with which pizza lovers are likely to identify. Not only does she wear funky-librarian glasses, she has a pretty substantial back tattoo of a Pegasus. Hello 20-something hipsters with a beer buzz. That […]

Careful Apple, Samsung Is Manufacturing Digital Kryptonite

Samsung GALAXY Note 3 presents _Dreams_, a digital short film - YouTube

The next big thing is here, according to Samsung. This spot for the Galaxy Note 10.1 aired during college and pro football this weekend, and each time I saw it I thought, wow, this is nothing like an iPad. Of course, I’ve never fully appreciated my iPad. It’s like a big iPhone that doesn’t make […]

Brand Publishing Is The New New Content Marketing

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New York City, sometimes I wonder why I am so far away from you. I am invited to countless industry events in Manhattan, and have been for years, but AdPulp’s travel budget is exactly zero. So, I do appreciate BtoB and Online Media Daily sending reporters to the Rise of Brand Journalism conference at Forbes […]

Come On Down, Everyone Is Welcome At The Altar of Creativity

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Media is powerful. In fact, just one potent article in a trusted magazine or newspaper has the power to inspire us, shape us and lead us to new places. Take “The Brand Called You” by Tom Peters. The article first appeared in Fast Company on August 31, 1997. Regardless of age, regardless of position, regardless […]

Rapper Does Magic Trick, Turns Old Man Pants Into Something Sexier

Check Out the Shoppable Video for Tinie Tempah_s _Don_t Sell Out_ | Complex

Dockers Alpha Khaki line is for young bucks with style, which helps explain this click-to-buy video featuring British hip-hop artist Tinie Tempah wearing Dockers. The fact that this content-meets-celebrity-endorsement is underscored by a song called “Don’t Sell Out,” now that I can’t explain. “We wanted to blend art, content and commerce to create a video […]

Vodka Brands Need Advertising Like Cuckoo’s Need Clocks

▶ Wodka Vodka Commercial--Very Funny!! - YouTube-1

Comedy writer and actress Lauren Reeves is helping Adweek readers understand the pointlessness of vodka advertising. “Alcohol is a necessity,” she claims. “Don’t worry, we’re gonna buy it.” Reeves’ analysis is not the most astute I’ve heard, but I think I follow her meaning. People are going to drink. But which type of alcohol will […]

Order Large Buttered Popcorn and Save Yourself from Cinema Advertising

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Chew on this…the act of chewing negates the efficacy of adverts, particularly in movie theater settings. According to a new study by a group of researchers from Cologne University, the reason why adverts manage to imprint brand names on our brains is that our lips and the tongue automatically simulate the pronunciation of a new […]