Wieden + Kennedy Rolls Out the Stars & Stripes. Again.


Conventional wisdom says agencies are not supposed to have a style, or a consistent “look and feel” across its body of work for a variety of clients. Wieden + Kennedy isn’t big on conventional wisdom. Thus it’s no surprise that the agency’s new Turbo Tax Super Bowl spot shares a lot in common with a […]

Spotlight on NW Creative: Dare Digital for Destination B.C.


British Columbia is off the hook. Few places in the world can rival its beauty. But how does that all translate in a tourism spot? Can you get the grandeur on film? Director Sean Thonson gave it a go in this new spot for Destination British Columbia. Shot through Dare Digital in Vancouver, “The Wild Within” features […]

Universal Truths at the Heart of Iconic Technology Brand


Here’s some copy we can all pay attention to: “Ideas are scary. They come into this world ugly and messy. Ideas are frightening because they threaten what is known. They are the natural born enemy of the way things are.” Damn. That is impressive. Let’s see it in action… The personification of a scary idea, […]

Craft Brewers Snap Bud’s Ass With Beer-Stained Towel


AdPulp’s publisher reported this morning that a small brewer in Mason City, Iowa dared to poke Budweiser in the nose, in response to the macrobrewer’s negative portrayal of craft beer and craft beer drinkers on Super Bowl Sunday. I then added a note to Shawn post about a response from video producers HopStories in Oregon. […]

Holy Tongue Cleaners, Orabrush Team Spins Off


Brands need YouTube content and advertising, but where do they turn to procure this modern form of communications currency? Ad agencies are changing, but few have crossed the bridge from making TV for a passive audience to making video for an active, empowered audience. One way to find a video provider is to discover who […]

Candy Brand Creates Conflict Resolution Solution


Americans from all walks of life are convinced that they are right. Forget the topic or that they may be wrong as hell. They think they’re right, so they are. It’s the kind of thing that could drive person to eat a lot of candy in a nervous fit. Thankfully, there is a better way […]

Power To The Female People


Women like NFL football. A lot! Millions will be watching later today when the Seahawks and Patriots battle for the crown. The Washington Post claims that women are the league’s most important demographic. Women make up an estimated 45 percent of the NFL’s more than 150 million American fans and have become perhaps pro football’s […]

Sundays Are For Football. You Can See The Ads Now.


Only the most fortunate and well-heeled brand managers have $3.5 million at their disposal for 30 seconds of air time this Super Bowl Sunday. Let’s have a look at how some of the titans of the Ad Game are spending their ad dollars this season. Budweiser and it agency Anomaly are bound to move people […]