About David Burn

Native Nebraskan in the Pacific Northwest. Chief Storyteller at Bonehook, a guide service and bait shop for brands. Co-founder and editor of AdPulp. Contributor to The Content Strategist. Doer of the things written about herein.

Bee Gees and Sugar Hill Gang Remind You To Fly Southwest

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Southwest Airlines and their agency GSD&M like to give people a good reason to fly. For instance, wedding season is upon us. Whether you would like to fly towards this mess on two heels (and Kristen Wiig impersonator), or away from her, is your business. It’s Southwest’s business to move you about the country at […]

Discover the Especial

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The community, a cross-cultural agency formerly known as La Comunidad, has recently launched a new national campaign for Modelo Especial. An extension of the beer brand’s “Real World” campaign, the community has created three new TV spots, plus digital, OOH and radio ads that capture the reality of consumers’ worlds, positioning Modelo Especial as a […]

“How To Tie Your Boat Shoes” c/o Sperry Topsider

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“Everybody will start to cheer when you put on your sailing shoes.” -Robert Palmer Sperry Topsider is the favorite summertime footwear of WASPy sailors from Nantucket to Coronado. It’s great to have a built-in audience—and with 80 years in business, Sperry has one—but how does the boat shoe expand its footprint beyond the boarding school […]

Much More Than Political Careers at Stake in Israel’s Election

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The citizens of Israel are due to vote tomorrow. Will they vote for peacekeepers or hawks? Millions of people around the world are hoping it’s a vote* for peace. In the run up to the election, The Parents Circle Families Forum—an organization of Palestinian and Israeli families who have lost a family member to the […]

It Takes 3 Musketeers To Properly Skip Hop

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DDB Chicago wants to sell you a candy bar made from the perfect amount of chocolate, fluffy and Musketeer. Skip Hop? Hey candy does weird things to a body. The “Why 3?” campaign is the first new campaign for the brand in more than 10 years. 3 Musketeers Bar originally was named for the three […]

These Ads Are Impossible To Skip, They’re Already Over

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Skipping is for school children and web surfers. Be that as it may, you’re not going to skip this pre-roll advertising from GEICO. I don’t know about you, but I’m disrupted. Nice work, The Martin Agency. Share

Unprofessionalism Is the Very Essence of Creativity

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I’ve worked at several agencies where the management routinely asked staff to clean up their desks and workspaces before an important client entered the building. I never understood the impulse. Why not show the messiness, the madness, the scramble for solutions? Craig Mawdsley, joint chief strategy officer at AMV BBDO in London, could be on […]