https://www.youtube.com/watch?v=tz99nt9z_qw Still one of the funniest videos ever made about the ad biz, courtesy of the now out-of-business Elvis & Bonaparte Advertising in Portland. By the way, someone recently registered ReachFrequency.com just to post this video by itself. It's a bit mysterious. …
Quote Of The Day
"We're turning Interpublic into a real company." So says Michael Roth, CEO of Interpublic. Ad Age has the full report on what Roth said today at a media-industry conference. …
McCann Creatives Forced To Be “Army Strong”
Not sure if you need to be a subscriber to read the whole thing, but Adweek has an interesting report on the McCann creatives who underwent basic training in order to fully understand life in the US Army so they could work on their new account: By his second day of basic training at Fort Jackson, S.C., Craig Markus had had enough. A day earlier, Markus—lead creative on McCann Worldgroup's U.S. Army account— and 55 of …
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Hamish McLennan Of Y&R Talks
In an interview in today's New York Times, Hamish McLennan, new CEO of Y&R Brands and Ann Fudge's replacement, talks about the challenges that agency faces: Q. What is your perception of Y&R’s place in the industry? A. Generally, it’s going well. We’ve got $800 million in global revenue. What’s happened in North America over the last three years was a disappointment. People know Y&R as an iconic agency that stood for …
You’ll Hear About Hi-Def Radio Even If You Don’t Hear It
BusinessWeek reports on the big push the radio industry will make next year to promote HD radio. If there's anything the radio industry can do successfully, it's to get airtime for itself: In its largest advertising campaign ever, the broadcast radio industry plans to give up airtime next year valued at more than $250 million to promote a new technology—high-definition or HD radio—that enables listeners to receive …
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Diamonds Aren’t A Girl’s Best Friend In Sierra Leone
Some people know it, but some people don't. The advertising industry is almost singlehandedly the reason for the 20th century popularity of diamond engagement rings. NW Ayer, now out of business, was the agency responsible for ad campaigns and product placements on behalf of De Beers. However, a new movie is calling attention to the seamy underbelly of the diamond industry. Fortune magazine has more: The conflict, …
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Oh, Fudge: Y&R Brands CEO Steps Down
The most prominent African-American female in advertising, Ann Fudge, is stepping down from her post as CEO of Y&R Brands. Ad Age has more: A graduate of Harvard Business School who built a career in marketing at General Foods and then Kraft, Ms. Fudge brought a history of client-side experience to her job heading one of the world's largest global marketing communications companies. While her appointment was …
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Sexy Ad Gets Massachusetts Legal Briefs In A Wad
In the pages of GQ or Maxim, you wouldn't think twice about the above ad, which is for Jiwani, a tailor specializing in custom-made suits. But place the ad in Massachusetts Lawyers Weekly and you've got a controversy on your hands. Slate examines the controversy: Evidently, at least two-dozen readers of Massachusetts Lawyers Weekly were infuriated by the ad's placement in a legal publication; law being that rare …
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