A NYC agency called Anomaly was started last year amidst a barrage of hype and sycophantic press releases, which claimed the agency’s founders “decry tradition and embrace revolution.” So the entire ad industry has been waiting for the first fruit of this revolution. Well, according to Adweek they’re breaking their first work for Dasani, a […]
Ad Age this week features an interesting point-counterpoint between Rance Crain and Scott Donaton over whether the ad industry needs to refocus on its tradtional media roots or embrace new forms of advertising. Both columns are accessible from the Ad Age home page.
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Ad Age has an article today on BBDO’s resignation of the Stainmaster carpet account. Here’s a telling quote from BBDO COO Jeff Mordos: “It has become clear that current management is seeking a level of service that is more consistent with its own economic realities. As such, we have determined it is no longer a […]
This week’s Adweek features an article (for subscriber access only) highlighting some ad folks who are also bloggers. We, however, are not among them. They do highlight The Mario Blog, Adblather, Jack Cheng, psfk.com, Gareth Kay’s BrandNew, Caffeine Goddess, and AdLand. Hey, I’m a 10-year Adweek subscriber. How about a little love for the Adpulpers?
Writing in the New York Times today, Nat Ives sheds light on the newest scam: click fraud. Since pay-per-click advertising (and there’s some on our site) is the newest cash cow for companies like Google, this could be a huge problem very soon. It’s also the latest gotcha for marketers who are desperate to precisely […]
From CNN: Senate Commerce Committee Chairman Ted Stevens said on Tuesday he would push for applying broadcast decency standards to cable television and subscription satellite TV and radio. In the wake of Nipplegate, Congress is seeking to increase the fines for indecency on broadcast TV and radio. But if Stevens got his wish, Howard Stern […]
Congrats to my buddy True and the rest of the gang at Point to Point Communications for their sweep of the Cleveland ADDY awards on Friday. Point to Point has assumed the mantle of Cleveland