Roehm Leaves Bentonville In The Dust

Boy, if you thought DraftFCB was up shit’s creek before, you ain’t seen nothing yet. Because the key client decision-maker at Wal-Mart who gave the account to them has gone–after 9 months on the job. From Ad Age: Ms. Roehm’s departure comes a little more than a month after the retailer handed its account to […]

Reach And Frequency

Still one of the funniest videos ever made about the ad biz, courtesy of the now out-of-business Elvis & Bonaparte Advertising in Portland. By the way, someone recently registered ReachFrequency.com just to post this video by itself. It’s a bit mysterious.

Quote Of The Day

“We’re turning Interpublic into a real company.” So says Michael Roth, CEO of Interpublic. Ad Age has the full report on what Roth said today at a media-industry conference.

McCann Creatives Forced To Be “Army Strong”

Not sure if you need to be a subscriber to read the whole thing, but Adweek has an interesting report on the McCann creatives who underwent basic training in order to fully understand life in the US Army so they could work on their new account: By his second day of basic training at Fort […]

Hamish McLennan Of Y&R Talks

In an interview in today’s New York Times, Hamish McLennan, new CEO of Y&R Brands and Ann Fudge’s replacement, talks about the challenges that agency faces: Q. What is your perception of Y&R’s place in the industry? A. Generally, it’s going well. We’ve got $800 million in global revenue. What’s happened in North America over […]

You’ll Hear About Hi-Def Radio Even If You Don’t Hear It

BusinessWeek reports on the big push the radio industry will make next year to promote HD radio. If there’s anything the radio industry can do successfully, it’s to get airtime for itself: In its largest advertising campaign ever, the broadcast radio industry plans to give up airtime next year valued at more than $250 million […]

Diamonds Aren’t A Girl’s Best Friend In Sierra Leone

Some people know it, but some people don’t. The advertising industry is almost singlehandedly the reason for the 20th century popularity of diamond engagement rings. NW Ayer, now out of business, was the agency responsible for ad campaigns and product placements on behalf of De Beers. However, a new movie is calling attention to the […]

Oh, Fudge: Y&R Brands CEO Steps Down

The most prominent African-American female in advertising, Ann Fudge, is stepping down from her post as CEO of Y&R Brands. Ad Age has more: A graduate of Harvard Business School who built a career in marketing at General Foods and then Kraft, Ms. Fudge brought a history of client-side experience to her job heading one […]