Act Now And Receive A Free MRE. Operators Are Standing By!

Ok, I watched the President’s speech last night. Did anybody else cringe when he said this: Many families were separated during the evacuation, and we are working to help you reunite. Please call 1-877-568-3317, that’s 1-877-568-3317, and we will work to bring your family back together, and pay for your travel to reach them. You […]

Gillette Takes A Marketing Cue From “The Onion”

Oh, delicious irony. Here’s an article from BusinessWeek about Gillette’s new Fusion razor, which features 5 blades. And here’s an “op-ed” piece from The Onion, written last year, titled…well, you just have to read it. Life imitates satire. Share

Stuck On Stupid

So it turns out Brownie wasn’t doing “a heck of a job” after all. Simply put, the news coverage of Hurricane Katrina showed us that if PR or advertising initiatives don’t take reality into account, they won’t work. When the gloriously badass Lt. General Russel Honore rolled into New Orleans to oversee military operations a […]

Nuclear Power Is Back, And Apparently It’s Quite Funky

Here’s a new corporate image campaign from some company called Areva. Which I’ve never heard of, but they are apparently one of the largest producers of nuclear power in the US. So I guess we should know about what they do, and who to blame if the meltdown comes. Click here to see their new […]

Sears CEO Goes From Hedge Fund Manager To Marketing Guy

This from Ad Age: Sears Holdings Corp. Chairman Eddie Lampert has demoted Sears CEO Alan Lacy, replacing him with former Kmart CEO Aylwin Lewis, while expanding his own role in day-to-day merchandising and marketing duties. Analysts and industry watchers lambasted Mr. Lampert’s move to take a more active role in merging marketing at Sears and […]

Interpublic: Sell! Sell! Sell!

Brokerage firms are almost always eternal optimists when it comes to stocks. Even if they don’t like a stock, they’ll trot out a euphemism like “sector underperform” or “underweight” when they recommend dumping the stock but can’t really say that due to corporate politics. So you know this is serious: Merrill Lynch on Thursday downgraded […]

Volkwagen Cruises Over To Crispin

From Adweek: Volkswagen said it has named MDC Partners’ Crispin Porter + Bogusky to handle creative chores in the U.S. and Canada. Havas’ Arnold here had previously handled the business for the past 10 years. Arnold has done quite a lot of good and memorable work for VW over the years, but as VW sales […]

Mr. Bill Knew What Would Happen To New Orleans

Yes. THIS Mr. Bill… In 2004, he appeared in a number of PSA’s designed to inform New Orleans citizens about the importance of protecting our wetlands. Click here. Watch “Hurricane Sluggo.” (I think you need Windows Media Player to watch it). Walter Williams, Mr. Bill’s creator, is a native of New Orleans, I believe. I’m […]

Hallelujah! The Ad Industry Finally Gets A Code Of Ethics

Following a judge’s order, former O&M Account Director Shona Seifert has submitted an 18-page code of ethics for the advertising industry. Adweek has the story: In the document, Seifert also said the industry faces some unique ethics challenges in part because “the advertising industry places a higher value on big ideas than we do on […]

American Express Loses Its Mojo

In The New York Times: The American Express Company said yesterday that it would make changes to a campaign about Andy Roddick losing and finding his “mojo” after his first-round defeat at the United States Open tennis tournament. George Parker over at AdScam doesn’t mince words about the whole thing: Having invested several gazillion dollars […]