Blake Mycoskie of TOMS Shoes may be a do-gooder, but he also knows how to market his company. The ad above–directed by Academy Award nominee Bennet Miller–debuted this weekend during The Masters golf tournament and is slated to run for the next 12 weeks. That’s a ton of unpaid advertising for TOMS, care of AT&T and his own ingenuity.
AT&T Connects To The Global Village
April 13, 2009 By