Reinventing brands within an agency? There hasn't been any! Now he wants to "experiment" on a real brand?! Y&R is, was, has been and will continue to be as much of a creative and strategic commodity product as the rest of Madisoon Avenue.
Funny how he mentioned that change is being shown by the people running for president, as they represent three types often held back on Madison Avenue: African Americans (Obama), Old People (McCain) and Women (Clinton). Although Granger’s got the key characteristic to succeed in the business: a foreign accent.
People building careers with award-show winning ads that never even ran when the rest of the work is shite. I think that's a healthy cause of cynicism.
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Reinventing brands within an agency? There hasn't been any! Now he wants to "experiment" on a real brand?! Y&R is, was, has been and will continue to be as much of a creative and strategic commodity product as the rest of Madisoon Avenue.
I enjoyed his commentary on weeding out the cynics. Given that I am one, I don't see myself working for Y&R anytime soon.
Funny how he mentioned that change is being shown by the people running for president, as they represent three types often held back on Madison Avenue: African Americans (Obama), Old People (McCain) and Women (Clinton). Although Granger’s got the key characteristic to succeed in the business: a foreign accent.
People building careers with award-show winning ads that never even ran when the rest of the work is shite. I think that's a healthy cause of cynicism.