Intent To Purchase (American) - AdPulp

March 29, 2008 11:14 PM

Intent To Purchase (American)

This Cadillac CTS spot has been on air for a number of months, and while I should be immune to this pitch, I have to admit it's working on me. Let me just say this, a Caddy has never before been a car I would consider buying. That's clearly changing and not just because I'm aging. The product is transforming and the brand with it.

Posted by david burn

Comments (1) | View blog reactions

Caddy adys commented on April 1, 2008 10:23 AM:

Agreed, they're nice. Well-designed and aspirational. They're smart without trying to be clever.

another Modernista! treat

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