A couple of interactive designers/viral marketing guys in Ireland started The Big Word Project a dictionary with the simple concept of buying words for $1 per letter and letting your site define that word. For example, the word Pulp is now defined by AdPulp.com for the low price of $4.

Nice viral aspect to it and there will likely be a land grab on the 'valuable' keywords. I bought a few for the novelty. I probably would have bought more but each word is a single, complete transaction and thus a tedious process.

February 27, 2008 by Shawn Hartley | Permalink | 1 Comments