Fadar claims to be the first magazine to offer an issue as a PDF download on iTunes.
Rex Hammock cautions against using new words like iMag, magcast, podzines or pubcasts to describe the transaction. However one wants to refer to it, it’s a great means of growing the pub’s 87,500 subscribers.
Southern Comfort is sponsoring the download.
[via Paid Content and Micropersuasion]
About David BurnI wrote my first ad for a local political candidate when I was 17 (she went on to win her race, and I felt the power of persuasive copy for the first time). Today, I live near Portland, Oregon and spend my days building brands for companies that matter.
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