Amstel Light Flips For Freestylers

According to Promo Magazine, Amstel Light, the largest selling imported light beer in the US, has signed once again to sponsor the U.S. Freeskiing Tour. This is the third time Amstel Light has sponsored the tour.
The brand will also sponsor the Amstel Light Free Skiing Sweepstakes, each week for 13 weeks ending March 18. Two grand-prize winners will get two universal adult ski passes for one of any 200 participating U.S. mountains. Entrants can play at
Tour events will air on NBC, Fox Sports, OLN, HDTV and in syndication.

About David Burn

Co-founder and editor of AdPulp. I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. I worked for seven agencies in five states before launching my own practice in 2009. Today, I am head of brand strategy and creative at Bonehook in Portland, Oregon.