All Of A Sudden Carbs Are Sexy. Again.

January 5, 2005 By David Burn

from Lewis Lazare: We don’t know why, but 52 years ago someone apparently thought it necessary to prove that glamorous actress Marilyn Monroe would still look fab even if she were dressed only in something as homely as a potato sack.

Now the Idaho Potato Commission is hoping to piggyback off that memorable pic with a new image of its current spokeswoman and fitness icon Denise Austin. Life-sized blow-ups of the Austin photo will soon be posted in supermarket produce aisles.

Filed Under: Advertainment

About David Burn

I wrote my first ad for a local political candidate when I was 17 (she went on to win her race, and I felt the power of persuasive copy for the first time). Today, I live near Portland, Oregon and spend my days building brands for companies that matter.

http://msdarby.com Darby

Wow. Denise Austin…she really is today’s Marilyn Monroe. If Andy Warhol were still alive, I am sure she would be next in line for his pop icon paintings.
What is the Idaho Potato Commision thinking?
Does anyone even know who this woman is?
Whew.
Potatoes are an issue that really hits close to home. Little emotional there. Carry on.