AKQA Has Special Powers (And A Friend At Crain)

Comic_AKQA.jpg
Illustration: Pete McDonell
Ad Age commissioned a pretty sweet comic book illustration for their glowing feature on San Francisco agency, AKQA.

Even as it achieves scale, AKQA hasn’t suffered any dilution of its reputation as a shop with technical smarts, creative chops and other attributes usually ascribed to boutiques. In short, it’s managed to stay a cutting-edge shop that pushes big ideas.

Big ideas, yes those are always in fashion. One of AKQA’s big ideas that Ad Age points to is the worldwide multilingual alternate-reality game for McDonald’s that centered on and coincided with the 2008 Olympics.

About David Burn

I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. Today—after working for seven agencies in five states—I am head of brand strategy and creative direction at Bonehook in Portland, Oregon.